An eclectic mix borrowed from earth, born in Africa and woven into being by the hands of its people. This is the story of our Africa, who we have become.
New Heritage, originally founded in 1988 by fashion designers Cynthia Belinda Wells Jones & Rodney Jones, was a popular street wear brand in the 90's. Known for its bold hand rendered abstract motifs on sweat gear t-shirts and snap hats. New Heritage showcased appreciation of African American culture and promoted Black Awareness. New Heritage was featured on several 90's television shows and movies such as Fresh Prince of Belair, A Different World, Living Color and worn by several 90's celebrity legends such as Will Smith, Martin Lawrence, Sinbad, Wayans Brothers and the list continues. Tamira Wells the niece of the founders relaunched the brand to pay homage and continue their legacy.
NIANGO means "Woman" in the Bassa’a and Duala languages of the Littoral in Cameroon. Founded in 2014, we are a unique brand that relies on the world of fashion design to promote a positive image of women. In the creative sector and especially in fashion, our mission is to create economic development programs through manufacturing workshops as well as popular education programs.
Founded by quirky downtown NYC unisex urban designer MAYA, FRIED RICE celebrates the diversity of artistic and cultural perspectives in our local neighborhoods, and in urban life around the world. “All mixed up in a good way...like fried rice.
DA SPOT NYC is a unique fashion boutique featuring 25+ independent Black-owned brands. It is also home to C.A.N.V.A.S Art Gallery which features the works of local artist of color. DA SPOT is more than a boutique, it's a platform for creativity.
Hue 1 + Pygmnt is a fragrance line fostering behavioral change & sustainability through scent.
We are a brick and motor store located on the Lower East Side of NYC with a brand that celebrate black culture as well as New York City Street art